To fulfill the growing demand of the user needs, Dell is trying to broaden the awareness of the students and their parents by telling them how these computers can make the process of learning enjoyable and interactive. During the period of the Back to School campaign season scheme, you can purchase Dell Inspiron Desktops, All-in-One or Inspiron 3000 series notebooks (only on Intel 4th Gen, Core i3 notebook models) for just Re. 1 and pay the rest of the amount through easy EMIs with 0% interest. On purchasing any Inspiron Desktop or All-in-One, customers can pay an additional amount of Rs. 999/- to avail 2 Year additional Dell Next Business Day onsite warranty, 1 Year Edurite content pack and shopping voucher from Bata. Moreover, on purchasing the Inspiron 3000 series notebook (only on Intel 4th Gen, Core i3 notebook models), customers can pay an additional amount of Rs. 999/- to avail 2 Year additional Dell Next Business Day onsite warranty.

The Back to School offer is valid on purchases made on or between 22nd March 2016 to 31st May 2016 across the country from authorized Dell outlets and also on www.compuindia.com. You need to register yourself on this website to avail your offer http://www.dellbacktoschooloffer.com. The registration should be done within 7 days of purchase. You will have to fill your personal details, Purchase details, Dealer details and Edurite details before registering for the offer. Speaking on the new Back to School campaign, Ritu Gupta, Director- Marketing, Consumer and Small Business, Dell India said, “I think this initiative will drive away the fear of adoption of computers. Being able to buy a Dell computer at just Re. 1, with the rest in interest free EMIs, is a bold initiative we have taken, something that is more prevalent in consumer durable product promotions. We want to encourage users to view the PC as an essential device that is easily accessible to them and with the financing scheme; we are enabling them to proactively and voluntarily adopt it. This is Dell’s reiteration that the PC is crucial in building the foundation for a student’s learning process as students pursue and explore new avenues of study, evolving career options, and are pushing the boundaries of traditional professions.”